Coke sponsors Cop
It’s either madness or genius for the United Nations Framework Convention on Climate Change (UNFCCC) to announce the world’s largest fossil fuel plastic polluter as its sponsor for Cop27.
Unless this is a spectacular stunt to foreshadow Coca-Cola’s commitment to eradicate the three million metric tons of plastic packaging it spews into our oceans or reduce its annual carbon footprint of 5.49 million metric tons of greenhouse gas emissions to become net positive, it must be a joke.
Surely the realisation we are living on borrowed time, and every gram of carbon and plastic making its way into our atmosphere and oceans is poison, has reached The Coca-Cola Company boardroom?
The world doesn’t need fizzy drinks, nevertheless we love them. We drink over 1.9 billion Coca-Cola company branded drinks a day. Why not make that a good thing? We’ll happily show them how it’s done – that’s what we do!
Cop invites sponsors who represent the best of business on climate change and the environment. “Leaders in their industry, driving positive change and innovation towards a lower carbon world.”
As recently as January 2020, Coca-Cola’s head of sustainability, Bea Perez, confirmed at Davos that the brand would not ditch single-use plastic bottles because people “still want them”.
From The Spinoff
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